Head of Retail Business - Estonian Energy Group

Estonia is one of the most digitalized countries in the world. At the forefront of the digitalization is the Estonian energy sector that has adopted to innovation years ahead of most energy sectors in the world. Mr. Karla Agan is the Head of Retail Business at Estonian Energy Group – a state-owned vertically integrated energy company. The Group has >600 000 customers and is operating in the whole energy value chain from mining to production and sales. Karla is managing all the consumer-oriented business, both B2B and B2C, currently operating in 4 markets: Estonia, Latvia, Lithuania and Poland.

Karla has been working in the Company for the past 7 years, prior to that he was working in retail banking and also has experience with launching and working together with a number of technology-based start-ups. In all the companies the central agenda and expertise of Karla has been new digital solutions: from the optimization of business processes to digitalizing customer service channels and developing new value-added services.

Today, in addition to the main role in the Company, Karla is also one of the initiators of internationally promoting Estonian innovativeness and experiences in digitalizing its energy sector and the way business is being made.