The Knowledge and Networking Platform for Energy Brands

September 30th & October 1st

Two Days of Inspiration


Be part of the global energy branding community at the fourth CHARGE Energy Branding conference. CHARGE is the only event which brings together people in and around the energy space to discuss topics such as communication, strategy, marketing and sustainability and innovation through the lens of branding. Gain a new perspective from energy brands and fresh ideas from people from outside the energy space.

Day One


The first day of the conference will focus on the vision energy brands have for their own business and the energy sector as a whole.

Full Schedule

Day Two

In Practice

The second day will focus on skill-share and best practices, practical know-how that participants can add to their professional toolboxes

Full Schedule

Welcome to Iceland

The land of renewable energy, colossal glaciers, active volcanoes,
steaming hot springs and the magical northern lights.

CHARGE Speakers

Meet our speakers

Here are some of the speakers confirmed to participate in this year’s conference.



Executive Director of Leaders in Energy (LE)

Guðmundur Ingi


Minister for the Environment and Natural Resources of Iceland



VP of Brand and Channel Management at Uniper

Kerstin Maria


Director Communications & Public Affairs with 50Hertz



CEO and Founder of Brand Finance



Global Head of Marketing, Branding & Digital Communication at Axpo Group

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February 11, 2019

When your only point of differentiation is price – you are peddling a commodity. Once you are differentiating by creating a perception in the mind of a consumer – you have a product. There is a simple key to a branding strategy. To have a commodity make the leap into branding, consumers have to be […]
February 11, 2019

Customer experience is proving to be more important than ever. Utilities must optimize a positive digital experience for their customers by constantly re-evaluating new approaches and learn from best cases in other industries and adapt them to the needs of the energy customer. The customer at the centre As discussed in last week’s blog post, […]
February 11, 2019

Distinctive communication, effective segmentation and customer satisfaction driven by positive customer experience and a well-rounded, differentiated brand have all become critical components to the modern utility in the energy sector. The trend of deregulation Historically, these components were not as important. Energy markets were closed off and few, or even a single utility, supplied electricity […]

Sponsors & Partners

CHARGE offers a variety of sponsorship opportunities from which to choose to fit within any budget. Act quickly to give your company the greatest opportunity to make an impact on the 2019 CHARGE conference attendees.

Thanks to the following organisations who have already agreed to be 2019 sponsors:


Diamond Sponsor

Landsvirkjun, the National Power Company of Iceland, is Iceland’s largest electricity generator and one of the ten largest producers of renewable energy in Europe. Landsvirkjun operates 17 power plants in Iceland concentrated on five main areas of operation.

HS orka

Silver Sponsors

HS Orka is an electrical utility which operates two geothermal power plants, Svartsengi power plant by the Blue Lagoon and the Reykjanes power plant.

On orka náttúrunnar

Silver Sponsors

ON Power is an Icelandic power company headquartered in Reykjavík that produces and sells electricity to industry and households by harnessing renewable, mainly geothermal, resources.


Northern Lights Sponsor

An international energy company with about 12,000 employees.

Cornerstone Energy Solutions

Northern Lights Sponsor

Cornerstone Energy Solutions is a solutions provider in energy and security.

Metsco Energy

Glacier Sponsor


Glacier Sponsor

Avenir Energy

Glacier Sponsor

Digatron Ador

Glacier Sponsor